Sony’s Dominance with the PlayStation 5
The report comes from market analysis firm, GamingSmart, and it reveals that Sony was able to capture nearly two-thirds of the market as it sold over 4.48 million units of the PS5. When compared to Microsoft’s sales figures of 2.4 million units of the Xbox consoles, that is twice the value. The report states that Sony commanded the pole position in almost all of the 167 countries which the firm analyzed. Amongst them, Microsoft only led in 12 regions. It is worth mentioning that the Redmond-based software giant did manage to lead in two of the most notable markets which include the US and China.
As per the report, Microsoft barely held on to a lead in the US with a 50.18% market share compared to Sony’s 49.80%. However, Microsoft’s share in the Chinese market, which is 62.27%, is much more than Sony’s 37.3% of market share in China. Now, it is true that Sony and Microsoft both faced a tough challenge during the launch of the next-gen consoles, mainly due to the COVID-19 pandemic. Sony, especially, went through quite a tough time trying to meet the ever-growing demand. At one point, Sony CEO Jim Ryan announced that the PS5 is completely out of stock. Nonetheless, the company increased the production of the console to meet the growing demand and end the chaos in the market. And it appears like Sony was able to deliver more units of the PS5 than Microsoft’s Xbox Series X/S in most of the markets.
